Sonoro - Take offf

Behind every business that transformed its industry, there is a story few people know. The path to entrepreneurship is filled with obstacles, detours, and moments of uncertainty — but also with vision, ingenuity, and determination. In this space, Mónica Díaz — serial entrepreneur — sits down with founders who reinvented the rules of the game, created categories from scratch, and proved that innovation is the best way to take off. Each story is different, but they all share something in common: the power to inspire, connect, and remind us that the future is built with courage.

Host

Mónica Díaz is a creator, entrepreneur, and brand strategist. She began her career as an editor at Glamour and Cosmopolitan México, later leading branded content initiatives at Editorial Televisa. She holds a Master’s degree in Branding from the School of Visual Arts in New York and has founded projects including troop, Food News, and @tic_not. Through Take-offf, she now helps creators and entrepreneurs turn strong ideas into purpose-driven, real-world projects.