"Way to the Top" is a podcast focused on the most innovative technologies in the industry. Here, we’ll have interviews with top leaders from leading companies. You'll also find short, informative episodes on cutting-edge technologies, the latest marketing trends, and the most innovative digital business strategies. I’m Juanjo Artero, entrepreneur and founder of Y Innovation Hub and Hitsbook Group. I’m passionate about multiplying possibilities through innovation. I invite you to follow this program, and together, we’ll reach the top. Follow me on all social media platforms as @juanjoartero.
Host
Juanjo Artero is a prominent leader in technological innovation and marketing, with over 15 years of experience in the industry. His career is driven by the purpose of empowering others through knowledge and the strategic application of advanced technologies, following his Golden Circle philosophy. His approach ranges from exploring and integrating technologies to generate practical and strategic value to creating solutions, products, and content that transform how brands and media interact with technology. Additionally, his influence extends through his podcast, newsletter, and social media presence, where he promotes innovative technologies such as artificial intelligence and cloud computing.